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Super Prime
Prime & Luxury Property Buying & Selling
We specialise in Prime Central London and the wider luxury residential market, providing professional, tailored property services for high-net-worth clients. Whether you are looking to acquire a premium residence, sell a luxury property, or gain access to rare opportunities that are not widely available on the open market, our team can support you with Prime and Super-Prime Residential Sales, private acquisitions and Off-Market Access.

For clients who view UK property as part of their family’s long-term asset strategy, we also take a broader perspective. By considering location, property characteristics, market liquidity and individual family needs, we provide tailored residential property and long-term wealth planning advice—helping ensure that each purchase not only meets your needs today, but also supports
your family and investment goals for the future.
For the few, the exceptional

Within SJW's range of services, Super Prime is the most private and the most discerning. It is created for high-net-worth individuals who hold the highest expectations for quality, rarity and legacy.

 

In this space, we work only with genuinely rare properties. Whether you are looking to acquire a landmark residence or to sell a top-tier asset of your own, SJW makes every important decision with you — fully bespoke, and entirely private.

 

Our service reaches beyond London: wherever your property sits in the UK, we can provide Super Prime-level service tailored to you.

A private, one-stop service
  • Rare only — for buying and selling alike. SJW Super Prime takes on only genuinely rare, top-tier properties, offering dedicated service on both sides — acquisition and sale — so every move is made with confidence.

 

  • A nationwide view at the very top. From prime central London to landmark homes in other UK cities, we can source, assess and transact for you without geographic limits.

 

  • London's distinctive period townhouses — off-market and exclusive. Backed by a core team based permanently in London and years of local relationships, we hold many off-market, exclusive listings of London's classic period townhouses — putting truly rare, one-of-a-kind opportunities within your reach.

 

  • Fully bespoke, private viewings. A one-to-one dedicated adviser plans your viewings around you, in complete confidence — a considered, unintrusive experience for discerning clients.

 

  • Expertise at every step. From law and tax to ownership structures and ongoing management, we offer professional, measured advice, so every detail is handled with care.

Strength you can entrust

SJW's private office division has completed single transactions exceeding £10 million. Since establishing our Period Homes & Private Office division in 2019, SJW has remained dedicated to the very top of the UK property market, providing high-net-worth clients with independent, dedicated advisory. A decade of focus, over £500 million in transactions and total assets under management exceeding £160 million form the foundation on which we accept every high-end trust.

 

At SJW, prime property is more than a residence — it is a journey of legacy that is safe, joyful and wise.

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